Valiunas Ellex has agreed to advise Lithuania’s Olympic and world swimming champion Ruta Meilutyte — and her Charity and Sponsorship Fund — on legal issues relating to sports and advertising law.
Valiunas Ellex will provide free legal services to Meilutyte — who the firm describes as “the most famous Lithuanian swimmer; a world and European record holder; and an Olympic, world and European champion" — to ensure maximum protection of the personal non-property rights and intellectual property rights as well as "any other rights and legitimate interests."
“I decided to entrust the matters of my fund and my personal affairs to this professional team,” said Meilutyte, before signing the agreements.
Meilutyte’s Charity and Sponsorship Fund will be advised by Valiunas Ellex on matters related to the activities of the fund that benefit society. According to the firm, “the main objective of the fund is to promote a community-focused approach in our society and to propagate swimming as a universal sport for people of any age or physical capacity. Every year the fund organises a family relay race swimming competition, the Ruta Meilutyte Cup.
“Our law firm welcomes the decision of the best swimmer of Lithuania to work with Valiunas Ellex,” said Managing Partner Rolandas Valiunas. "We’ll be very delighted to advise such a talented athlete as Ruta. We most sincerely wish her the best of success in promoting Lithuania’s name and hope that our quality legal services will contribute to Ruta’s further success,”
The firm’s services to Meilutyte will lie primarily with Senior Associate Mantas Rimkevicius, who the firm describes as "the only advertising law expert in Lithuania with a doctoral degree in this sphere.” Rimkevicius has advised Meilutyte since the London Olympics.
Rimkevicius believes the assignment is an important one. “Work with an internationally recognised law firm will allow Ruta to feel safe in the international arena,” he explained. "Our aim is to free the best swimmer of Lithuania from the burden of dealing with difficult legal issues, in particular in the fields of sports and advertising. We will exert maximum effort, using our best knowledge and expertise, to make Ruta and Ruta Meilutyte’s Charity and Sponsorship Fund feel legally safe and protected so that they can devote all their efforts and energy to their main activities: sports and the promotion of a healthy lifestyle in society."
Image source: Maxisport / Shutterstock.com
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