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Croatia's Fragmented Field: A Buzz Interview with Ivan Luetic of Wahl

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Croatia's legal market remains structurally fragmented, pointing to the need for greater national consolidation, while firms are separately facing a shrinking pool of high-quality junior talent, even as steady M&A activity and energy and state-driven infrastructure projects continue to sustain demand within a broadly stable regulatory environment, according to Wahl Partner Ivan Luetic.

"The Croatian legal market is quite distinct when compared to neighboring jurisdictions," Luetic begins. "It features a mix of foreign regional firms, long-established domestic players, and a growing layer of new, often smaller, firms and spin-offs." From the perspective of national firms, one structural issue is the market's fragmentation. "There is a recurring mitosis effect, where highly capable lawyers spin off to form new firms, which disperses talent and makes it difficult to build a large, cohesive national firm capable of competing regionally with major international and regional players."

Luetic adds that greater consolidation, through mergers or other lawful forms of cooperation, could help address this. However, "existing Croatian Bar rules also play a role. They are still designed around small, traditional practices, and do not always reflect the operational realities of modern, growth-oriented law firms, particularly when it comes to governance, cooperation arrangements, or visibility in the market," he explains.

Focusing on current market activity levels, Luetic shares that "from a transactional and advisory standpoint, pipelines are full, workloads remain strong, and there is no shortage of work." That said, he outlines that "one of the most pressing challenges firms face is talent availability. The pool of high-quality junior lawyers has narrowed over the past few years, making recruitment more competitive than it used to be." This has driven up labor costs, which Luetic views as a positive development in principle. "Young lawyers are increasingly being compensated in line with their value. Still, the reduced depth of the talent pool makes it harder for firms to scale and maintain quality at pace."

As for any particular sectors that stand out, Luetic says that there are none clearly standing above the rest. "From an M&A perspective, activity tends to be steady and cyclical, with different types of companies coming to the forefront over time rather than one dominant industry shaping the market. However, energy has become an increasingly important focus across the profession, with many firms investing resources into building expertise in that area."

Additionally, while "many law firms are actively exploring legal tech and AI," Luetic does not yet see these tools as a standalone business case. Instead, he views them as productivity tools, "closer to infrastructure like Microsoft Office than to a separate legal-services industry. AI is changing how lawyers work, but not necessarily what they sell."

And, from a geopolitical perspective, Luetic says that there is a noticeable increase in public projects and state-driven investment. "This includes defense-related industries and large infrastructure projects such as transport and energy. These developments are closely tied to broader regional and global security dynamics and are creating sustained demand for legal support," he says.

Finally, looking ahead, Luetic does not expect fundamental legislative overhauls. "Some changes are anticipated in public procurement and procedural streamlining, but these are likely to take the form of incremental tweaks rather than structural reforms," he says. "For now, the legislative environment appears stable, with adjustments focused on efficiency rather than transformation."