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Fort Advises on Sale of Estonian Outdoor Media Group to UP Invest

Fort Advises on Sale of Estonian Outdoor Media Group to UP Invest

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Fort has advised the private shareholders of Digital Future on the sale of the group to Estonia-based investment company UP Invest.

Digital Future is active in digital out-of-home, traditional billboard advertising, and digital signage. According to Fort, Digital Future's Digiekraanid subsidiary "is the leading digital out-of-home media player in Estonia, both in terms of revenue and number of screens, operating large-sized LED displays in urban areas and indoor screens in shopping centers and public spaces." MegaMedia, Digital Future's other subsidiary, operates in traditional non-digital out-of-home advertising. 

The Fort team was led by Partner Minni-Triin Park and included Partner Kuldar-Jaan Torokoff, Attorneys at Law Liina Kais and Margus Koiva, and Associate Karl Kahm.

Fort did not reply to our inquiry on the matter.